Annkur Agarwal Archives

Wk 14-25 – Weekly Notes

Notes, thoughts and reflections from the week gone by.

Morning!
Started writing this on Saturday (April 5) and

This was probably the fastest week of 2025.
And I am glad that it’s over.
Here’s my review for the week gone by.
Oh, I am listening to this as I write this.

🈺 The LARGE objective from the week gone by? And the next week!

I was to work on the 2025 plan and Book 2.

This has been consistent objective for the last few weeks. However, I have not been able to make any progress on these.

I can blame it on a lot of action at work. Actually, more than action, right now, its discussions and deliberations. I am hoping that once we have a team, I would have lot more time on hands. But as someone who takes pride in my ability to juggle things and do multiple things, this should have been easy for me. I need to find a way to solve this conundrum.

Anyhow, to summarise, I didnt make any progress on either of the goals. I need to buck up. I need to push myself more.

And like last time, I acknowledge that I didn’t work on these two.
I will try this week.

Moving on…

☑️ What did I get done this week?

I will give a one-line report on things I got done on various things that are important to me. I will only talk about things that I got done. Shipped. Not WIP.

At this point, the following things are important to me (I know too many but…) and these are IN ORDER.

Health
Meru
C4E
Brand SG
People (Family, Friends, Strangers, etc)
Book2
Shauk (Music, Films, Poker etc)

Health. It was a terrible week. Sunday was the worst. I dont know what came over me. But I am back. Other days saw me with lack of sleep, eating kachra, no walks (except one day) and even happiness was questionable.
So, -1 there.

Meru. A lot of action here. Nothing specific in terms of what I can talk here.
So, a 0.

C4E. No action TBH. C is running the kitchen now. I am merely supporting. I have nothing to report here.
So, a 0.

Brand SG. No large actions. I did use AI to build some posts (will link further in the post) but nothing apart from that. This needs to more VERY VERY fast. So, I will be harsh on myself and give myself a -1.
So, a -1.

People. This was a clear -1. I did a few things that I shouldnt have. I mean I wont do them differently but I didnt know that it would have such large impact on people I care for. Apart from that I met some really interesting people that I look up to. So, if not for the snafu, I would have been a +1 on this.
So, a -1

Book 2. No action.
-1

Shauk. No large action. I am gonna travel to meet M. Maybe that counts? Maybe it doesnt. When I am evaluating myself, I want to give myself a harsh -1.
-1

So the overall score is -5 for this week. Same as last week.
Trends from the previous weeks: -5, -3, -2, -1
The max I can get is 7 in a week. Let’s see when I get to it.

📊 The tracker from the last week

Here’s the tracker.

What do you notice?

For me, the highlights are…

I’ve stopped tracking my twitter updates. I think I can skip tracking this. I am habituated to write these. Lets see.
A couple of days were not as good as I would want them to be.

What do you see?

📷 Some Photos from the week gone by

Here are some photos from the week gone by.

Not too many. Blame it on a busy week.

📖 Interesting Reads from the last week

I didnt have a lot of time to read or reflect in the last week but here are some that I did read…

Naval’s podcast with Chris Williamson. I am at an hour and 30 mark. Took many many lessons. Saved some here.
Akanksha Pandey’s March Reflections.
This twitter thread explaining Kun Faya Kun
How I’ve run major projects by Ben Kuhn. Here. At some point, I must write something similar. From Ben’s website, I spotted this post about how to write cold emails by Sriram K.
This tweet by Erik
This post by Morgan. A couple of quotes worth keeping are “The person who is desperate for attention and acceptance from a group of strangers is hardly different from the person begging for money on the street” and “The wild thing about all this effort is how easy it is to overestimate how much other people are thinking about you. No one is thinking about you as much as you are. They are too busy thinking about themselves.”

Next week on, I will also share a list of things that I share in my groups. I may not read all of those but I am sure it would be useful.

💭 Highlights, reflections and notes from the week.

Here are some from this week.

A/ Ankesh Kothari
Met Ankesh and as always, it was incredible to meet him. Among other things, he asked C and I this – “If you had to have dinner with any 3 people from history, who would they be? The answer shows who your heroes are. Then deconstruct what about them resonates, and you will have more clarity on your self.”

My dinner guests would include Steve, Charlie and Charles. Each is different from another – one was an individual poet, other was an investor and the third was an org builder. I should think more on this.

Who would be your three dinner guests?

B/ Rana Sir
Met Rana Sir for something. Went to his home. I almost didnt go but C reminded me that I need to. And thus, I went. As always, it was a brilliant three hours that I spent with him.

One of the things that came out of that meeting was my articulation that if I get physical proximity to young people, I can literally change their lives. Assuming they are willing to submit to me and they are willing to work hard. And then the follow up thought (that I didnt articulate to sir when I met him but was important) – that may be I am destined to be a coach and not a player. I am gonna be at best a Drona (not Eklavya, not Arjuna), a Ramakant (not a Sachin), a Coach Carter et al.

Something to think on. #currentThings

C/ Starbucks induced serendipity
I was at a random Starbucks far from home and I bumped into a classmate from MDI. And I used the opportunity to tell him about Meru. And about C4E. I dont know what would come out of that but it was incredible to have that farce-less chat with someone who knows me since 2004!

D/ Akanksha Pandey’s March Reflections.
One of the best pieces I’ve read in a long time. You must read it. I took a lot of notes. I learnt a lot about myself. I learnt a lot about AP. And thanks to this post, I have started to make public posts about what am thinking about. You may search for those here.

From her note, here’s a quote…

Fear, self doubt, self sabotage, procrastination, addiction, distraction, perfectionism… all can be overcome with stupidity, stubbornness, delusion, blind faith, obsession, arrogance & optimism.

PS: For the context, I had interviewed her for a role with me and she rejected me. Which is ok. But I’ve stayed connected and boy, am I glad! I knew that she would have pushed me to do more if I could get her around. But then as long as I am learning from her even from a distance, I am ok.

E/ Experiments with AI
I’ve been playing with some tools. Wrote two posts. Both via AI. I dont know what traffic would they get me. But it’s amazing that I can churn more content, faster. And I dont see a dip in quality!

I am also pushing C4E and Meru teams to become faster and better with the use of AI. We’ve made some strides. Commendable is AK and team’s foray on Labs with CQ. And then some more.

The ambition is that we would all be AI-enabled Centaurs (in words of Mihir) in the times to come and faster and sooner we get to that, better it is!

F/ Naval’s podcast with Chris
I have a 100 notes on this. I will make a separate post on it. At this time, I am saving my notes here. While I’ve captured this above, this needed a section in itself!

G/ Things I stand for.
Made a thread. I will update it as and when things change at my end.

To be read alongside Work With Me. And also see this photo album where I upload things that are important to me.

H/ People Snafu
I said something about someone that I know I shouldnt have. I cant get into details but I must write.

So, when I said what I said, I assumed what I said was innocuous, harmless, action-induing (I love to err on the side of action). That’s how I talk to people.

However, things were taken out of context, things were assumed without asking for clarification and then I was spoken in a not so cool tone.

I understand why I was spoken to the way I was spoken to. My actions hurt the other person. But then it was unintended. It was supposed to be a nudge in action and all that.

Anyhow. I am rambling. At this time, I know I didnt make a mistake. But I know my actions caused hurt. So, I am unequivocally sorry. I will try to do better.

I/ A-List Assholes
First. What is an A-List Asshole?
Someone who thinks they are A-list talent and are Assholes on top. They may or may not know that they are assholes!

Think of the most obnoxious, rude, unkind, tantrumy sports superstar or filmstar. And then port that person to the world of startups. Think of the rockstar coder that you know who’s also a bully. Steve Jobs would probably qualify to be an A-List asshole.

So, I was to interview someone for a client. And the guy turned out to be an A-List Asshole. I couldnt interview him (we couldnt agree on a calendar) but from the conversation, it seemed that the guy was heavily inspired by Silicon Valley types and was misplaced. Or may be I am misplaced. Irrespective. It was not going to work out. And thus I quickly retreated.

That’s a thing that I need to work on by the way. Stay away from A-list assholes. While it was ok for Steve to be one, in this day and age, I dont want those.

J/ Online selling Gurus
Met someone who told me about the work of these online gurus. You know people like Sadhguru, Robin Sharma, Brian Tracy, Tony Robbins, Dandapani, Dave Ramsey, Russell Brunson, Harv Eker, Chris Chroft and others.

For all the interest I have in cults, it was incredible to learn that cults and these sales conversations tend to be the same!

More on these some other day. But it was important to write and track.

K/ Venture Studios
I need to push C4E into becoming a venture studio. I’ve been reading about the likes of Tiny, Recurse, Late Checkout, Bending Spoon etc. Some of these may not be venture studios in the traditional sense but I like the idea of a small team building many things together.

Again, with Meru on the horizon, I may not get to do this with my time but I can nudge my kids!

Oh, here’s a thing. Most of my ideas are old ideas that I’ve been on since I was a child! I need to find a way to ship more and do more. I mean this venture studio idea, I’ve been on it since the beginning of time!

L/ 12K Steps #in2025
Made a bet of 50K with Annkur that at the end of this year, I will have averaged 12K steps. I made a similar bet with Subhendu. Let’s see.

This also reminds me that I will not have climbed the Mt Everest by Jan 1, 2026. Sigh.

M/ Other things that I want to capture but I may not spill too many words on…

Found money on the road, two times, on one single walk. And I was listening to Naval’s podcast while I found that. Maybe that’s a sign!
While listening to Naval, I was left thinking, should I get into podcasting fulltime?
Implemented Paras Chopra’s TDL at C4E. See this tweet. Been 5 days and so far my score is 0. Lol!
Met some clients for C4E for quick meetings. Not to pitch anything. Not to sell anything. Only to say hi. It’s incredible how many people have supported me on my journey! Eternally grateful.
My back has started to give me trouble. I need to find a chiropractor or a masseuse. I dont want to go to a doctor. The skin thing is also spreading. So that needs fixing.
Met Paras and asked him a few questions about this business. Must push him more.
The number of times I wore pants and traveled this week to Nariman Point – I am reminded why I didn’t do the “regular life” all this while. Once we get an office, this will hopefully get fixed!
Been thinking about US tariffs. Saw some videos. Read some but I am not able to wrap my head about how it would impact and what would the second order effects be. If you are aware, please share and help!

🧠 Reminders from last week

I am adding this section. To capture things that I want to not forget. I will copy paste these week on week and track updates. I will also add these to SG’s Office.

Here are things from the past weeks that I want to remember. And no, this may not be a comprehensive list. In categories.

Health
- Kitchen setup (incomplete)
- Gym membership (incomplete)
C4E things
- C4E Base
- Design
- Borderless agency
Shauk / Personal
- Poker
- Better dressed SG
- Use of money / time
- Love
- Demand more from life

In case you know me, lemme know if I have missed something.

🥡 So, one thing that defines the past week?

Busyness. For nothing. Going forward, I will change this.

In the previous weeks, it’s been Action, Survive, Looking Up, Survival, Taste, Community, Respect, Money, People.

—

Ok!
This is it for the week gone by.
Late by a day but here nonetheless.
Lemme know what you think.
See you around.

Oh, and this too shall pass 🙂

PS: This series of posts is inspired by Thej and his weekly notes. The previous editions are here: 01, 02, 03, 04, 05, 06, 07, 08, 09 (missed), 10, 11, 12, 13

260721 – Morning Pages

I talk about how I am lagging on the road to EBC, some gyaan I doled out about writing and some random rant.

8:46. Starbucks, Versova. Woke up late. Slept late. I am playing too much chess. No, I am not good at it. No, I dont like it that much that I am playing it all the time. Just that I play chess instead of scrolling Instagram and Twitter mindlessly. You know, mind games :D.

The dark clouds dont seem to dispel. I know it will heal with time. I know time will take its own sweet time. I know I need to remain patient and wait for acchhe din to come back. I just hope they come back soon.

So, that.

Ok, the road to EBC is not smooth at all. Here’s my progress from the first week when I started thinking about it seriously.

The first few days were good. And then the next 3-4 were all downhill. In terms of what I am doing (eating!) and not doing (working out / walking etc). Apart from the walk goals, missing on all others. Need to pull up the socks. I don’t want to die on the mountain!

The only silver lining would be last night when I walked 24K steps (to complete 100K in the week). I think there are two things at play here. And I have to mention those.

A. AnAg created a group with a few friends on an app that tracks the steps that each person is putting on. I use that app to give competition to myself and that helps me do better. I’ve realized that I am hyper-competitive and I must keep this lesson in mind. Damn, this social proof is a thing!

B. I happened to hear Disha talk about her experience as a triathlete. And then she talked about other women that are mothers and yet find the time and energy to be competitive triathletes. She wrote a book about their stories. Here. I heard her talk while I was walking and I told myself that if there are people that can battle personal issues, societal biases, lack of money, and all that, why can’t I put in the 24K required to reach 100K!

I wish I was this competitive about making money. Or about using my time judiciously!

Anyhow. Moving on.

I spent some time with a few young writers that are helping me put a content engine at Podium. While talking to them, I realized yet again that I am a coach material than anything else. Or may be I am not and I am merely rationalizing? I dont know. But it was great fun to give gyaan. Here are the top three things that I told them…

a. Create a sacred space that you use specifically for writing. This could be within your house. Or could be a Starbucks. This space should not be mixed with other activities (specifically recreational) and each time you enter the space, you get in the zone. Think temples, churches, mosques etc. Each time you enter, you know you are now expected to behave in a certain manner.

b. Make writing your bitch. Simple. Inspiration must strike you when you want it to. Not the other way around. An easy way to do this is to ensure that you write every day. I picked this from Julia Cameron. And today is the 228th day on the trot that I have published a piece. So, clearly it works!

c. Don’t write to impress. Write because you want to express something. If you think words are not flowing, assume you are writing a longish message to your best friend. Or a colleague. Even if it’s a regular update on how the coffee today sucked, you better write. Plus, you should be ok if no one reads. The intent is to not get read. The intent is to write. Publish. The audience is the unintended side effect. Of course, at a point, you want the audience as well. But for the time being, write for yourself.

So that.

Guess this is about it for the day. Need to get going with things. This week is a busy one. And no, no photos from yesterday to show off. Should’ve clicked some.

Here’s streaks…

OMAD – 0
#book2 – 0
#noCoke – 137
#noCoffee – 0
#aPicADay – 0
Killer Boogie – 0
10K steps a day – 2
Surya Namaskar – 0
10 mins of meditation – 0
Minimaslism Counter – -1
Morning Pages / Meditations – 227

110121 – Morning Pages

I write about how I spent my Sunday and all that I thought about. Mostly inane updates yet again. You may want to skip reading.

7:30.

Up for about 10 mins now. The idea was to wake up at 5 today. And I had slept early last night (around 11) and I had turned off my phone while I did that. But I think I still had a fitful sleep. Jetha was right. I think I am missing sleeping next to someone. Is this what they mean when they say you’d feel the need when you are older?

Maybe.

So on with the morning pages. Quite a few things happened yesterday. Lemme use bullets.

A. I ordered a new laptop for myself, the MacBook Air with the M1 chip. Annkur and Shravan have been raving about it since it launched. I was anyway up for an upgrade for almost a year. So I did. I will get it towards the end of the month though – In Goa, you can’t just go and pick a thing off the shelf you know.

B. I published my 2021 goals. I am not happy with how the list has come out. But the list is here nonetheless. It is here. Lemme know what you guys think.

I do need to write a longish post on this (how and why and what etc). Lol. Meta content. Post about post.

C. Bumped into someone that I used to work with some 6 years ago. He did not know my name. I knew his. Walked up to him and chatted. This is unlike me where I would hide from people from the past. So that’s new. It took an effort to get over the awkwardness. But I did.

D. Dr. Malpani gave a go-ahead to our Spotlight Pitch event. We need to ensure that it goes well. More about it is here. Even though we won’t make money with it, the pitch event is important to me because it checks multiple boxes in terms of where I want to be – impact, helping others, venture capitalism, people connection, etc. Plus, both AD and I will try to build this property in public. This means that we would share everything on various blog posts as we build this. Keep watching this space for more.

E. I may get to meet Karl today. The bugger is here, on a bicycle. I mean WTF. People do bikes, cars. The dude is here on a bicycle. Insane. I have been inspired by him since the first day I met him. I see shades of Raj Kurup in him. Really.

F. Oh, the other thing am doing starting today, is using tags for each person that I talk about in these morning pages. This will help me catalog thoughts and ideas as we go forth.

Of course, I am aware of how privacy is important to people and I would thus not use tags for conversations that are not supposed to be in public domains. My rule of thumb is if I am unsure if they’d like their name out there in public, I will not put their name out. What do you think? Would you be ok with your name on my blog? And fuck, I have way too many names for one day!

G. I told Nicky (of the NickyM’s Kitchen) that I could host a writing workshop for him on one of his lean days (to get some traffic going). And that workshop could be the beginning of NickyM sessions where he could do multiple sessions that allow people to come together. These could be dance, wine-tasting, stand-up, etc.

The thing is, while this will help him, it was a big decision for me. Apart from NFG, I have remained at the backend. With this (and with Spotlight Pitch Event), this year I am taking baby steps of coming on camera. Let’s see how it goes.

H. Finally, the bruhaha over the new Whatsapp privacy policy has reached a peak. I now have to maintain three apps – WA, Telegram, and Signal. I mean really! And why three apps? Cos people I want to stay in touch with are moving. V is on Signal. AG is on Telegram (though she has not told me that she’d stay back on not).

So that.

That’s some recap.

No, this was not the idea of morning pages. But it’s ok. Oh… I forgot to mention that I finally finished watching Coolie No 1 last night. And I enjoyed it. The story, the acting, the direction, the music was nothing that you’d expect from a Bollywood film but I enjoyed it. I also realized why Rohit Shetty is the king of contemporary entertainment, the way David Dhawan would have been in the yesteryears. I remember someone once said that since Govinda was getting old, David Dhawan created another one in his son, Varun Dhawan.

Makes me realize that I HAVE to become a filmmaker. The idea’s been brewing in my head for a few weeks and I need to act on it. I just can’t seem to find an affordable DOP that I could partner with. Damn. I really want to start working on a project. It could be a music video. Or it could be a short-film. Or whatever. I don’t have the budgets to hire a fancy crew, heck no budget for even a non-fancy crew for that matter! But I want to do it. Let’s see how I go about it.

The last thing before I get to the freewriting part for book2 is the thing that since I’ve come here, I have become tardy with things that allowed me to manage the madness in life – Roam, Twitter, notes, etc. If I look at my notes from the last few weeks, they are not as comprehensive as they were before I came to Goa. My activity on Twitter has reduced considerably. I have not made a post on Linkedin in a while. Yes, I have not missed these morning pages since I started a month ago (the first was on 11th Dec 20). But overall, things that made me social have reduced considerably. I need to get back to those. Maybe carve out a specific time? Let’s see.

Chalo. On to #freewriting for Book2.

The thing with sitting on the barstool for so long is that it fucks with your back. Especially when you are 42. And you’ve merely sat on your butt all your life and have had limited movement. It’s not even a couple of weeks since he came in, but Chintan could feel the effect. Each night as he tried to sleep, the pain in his back would shoot up to his head and he would wince.

As he tried to scribble a character that he was thinking on, he made a mental note that he had to find a solution to this. He could choose to not go sit at the bar and perch up on the tiny stool to write. But he liked the ambiance there and the view from the vantage point. He had a direct line of sight to the entrance and he liked to observe people that came into the Caravan Serai. Each character to him was fodder for this book.

At the lean times, he could chat with Mrs. Gomes, the septarian owner-manager that was still lithe, sharp, and active like a 20-year old. Chintan guessed that people in Goa don’t age as bad as they do in other parts of the country. Probably it’s the clean air and better food they were eating. He had developed an easy rapport with her, Chintan had the knack for it.

He had also noticed Udita, the head-bartender giving him undue attention a lot of times. Back in Delhi, he wouldn’t have ignored her. But right now, this was the last thing he wanted. He was coming on the back of a messy divorce and while he’s always loved the attention from the fairer gender, he was not in the state for the time being. He had to get his novel out of the way in the next three months. He had a point to prove. To his wife. Now, ex-wife. Chintan had a hard time moving on. He did not know that his love for her ran so deep that even after a considerably public split, he would want to be back with her. Mrs. Gomes rightly said that the matters of the heart are the most fucked up. You think you know it all but you don’t know shit and all rationality gets tossed out in the sea with a stone chained to the feet.

Chintan couldn’t stop laughing when he first heard Mrs. Gomes lament about love. From what he had gathered, she was never married and yet she had the deepest insights and the funniest anecdotes to bring those insights out. The woman would have been something when she was younger. He had decided that instant that he would write a character inspired by her.

Of course, he was far from it. He was in love with the notion of writing a book. The book was never going to happen. He had no clue that life was going to hit him on his face with a jackhammer with-in the next hour.

***

Gosh, that was hard! But glad I wrote some. That’s it for the day. With that, it’s over and out! Hope you have a good one.

And it’s almost 9.

90 minutes.

#ftw!