Month: February 2025

Wk 08-25 – Weekly Notes

Notes from the 8th week of 2025.

This one comes from Bangalore.
And I am listening to this as I write this.

So, I had decided that I will not take flights this year. But I took one. I have talked about why I did that. And oh boy, am I glad I took it! I missed that entire grind of cheap yet comfortable travel, seeing new things, meeting new people, and observing things. The curious cat old man in me is thrilled!

Must reconsider the decision to not take flights. The largest reason for not taking flights is that it fucks with the routine but at least I’ve been consistent with my daily tracker. And if I can be ok with that, I think I can add other things (food, yoga etc). Just that I will not be able to travel light. And that’s ok.

Ok moving on. Here’s my update.

What I was supposed to do in the week gone by. And my report on the same.

A/ 2025 plan.
This remains open. I will work on this someday 😀

Vivek often calls it the State of the Union. Lol!

B/ Health
I took my weight before I left for Bangalore (I was 89 KGs). I will measure it again once I am back. While I am here, I am being mindful about what I eat and how I eat and all that. I am also walking a lot more. It helps that I picked a guest house near the client’s office.

I am yet to fully assume the identity of a healthy person but it’s WIP. Last night I was craving for a pizza. But I replaced that with chips etc. Lol!

Like I said last week, my health will be my north star.

What did I get done this week?

I am adding this here from this week on.

At this point, the following things are important to me (I know too many but…) and these are IN ORDER.

  1. Health
  2. C4E
  3. Brand SG
  4. Startup (this may take up C4E’s place in the list)
  5. People (Family, Friends, Strangers, etc)
  6. Book2
  7. Shauk (Music, Films, Poker etc)

I will give a one-line report on things I got done. Done. Shipped. Not WIP. As I go along, I will add more to this but today, one line update.

Health – Walked an average of 9K steps this week. Meditated twice this week. At some point, will add yoga and muscle-building things.

C4E – In Bangalore to meet a client. Put in the process for the team to work without me. So far, we seem to be ok with it. However, we’ve not been stress tested yet. C and F seem to be doing well with it. On the Labs piece, the website is live. AK is leading the team of BK, SJ, KA and others and shipping things. So that’s cool.

Brand SG – I am a lot more visible on the internet. Thanks to AK in large. I also kickstarted the Cockroach podcast. We call it The Optimists Manifesto. Read more about it here. The idea is to talk to people who’ve survived despite everything around them!

Startup – Helped team get ready for launch. There’ve been hiccups (new team and all that) but learning!

People – Did nothing.

Book 2 – “Wrote” a few chapters with the help of Claude. Shared some of those with the beat readers group (in case you want to help me, join this).

Shauk – Nothing on this.

I will also make a tracker on this.
Oh my love for forms and trackers ;P

The tracker from the week that went by.

Here’s the tracker from the week gone by.


Look at the averages column. Highlights…

I am incredibly stoked that I averaged 10K steps. Subendhu averaged almost 12K steps in the last year. On the YTD, I am at 8900 steps. I need to be able to beat him. Let’s see how it goes.

I also added meditation. I haven’t added for the 23rd (today).

Finally, sleep seems to be at a 6-hour average mark. I’ve tried everything but I am unable to get more than 6 on average, unless I am tired. Once I start with the workouts, this will probably go down. Let’s see.

Some Photos from the week gone by

Here are some photos.

This one is a mix of app screenshots and photos that I took.
Nothing special to be honest.
If you see something interesting, please let me know.

Interesting Reads

Here’s a list of things that I read / saw / consumed that left an impact on it. In some cases, I went and stirred up debate in my network.

Here’s a list. In no particular order.

  1. This video on Instagram – link. Hits you in the gut about how you let go of your life.
  2. Blume’s Annual Report – link – yet to read it. I typically take a print and read this. Yet to do so.
  3. Buffett’s annual letter is here. Again, yet to read.
  4. This tweet. I want to grow my account as well! Only for this reason (access)
  5. This thread on Reddit about how people in Nepal are building a video editing agency. Must replicate this in India for C4E.
  6. This post by Ankush Datar on legacy. And why it’s overrated.
  7. Ian Chappell retires from writing. Love such writing!

Highlights, reflections and notes from the week.

In no order…

A/ People Business
It became evident that at C4E, we are not an agency. We are in the people business! Over the week, met multiple people and held multiple conversations where this was reaffirmed. What we do at C4E is communication but we are in the people business. As Pradeep San often said about Gravity – we are in the business of saving jobs. That’s a separate story for another day. But at this time, we are in people business and we need to reorient ourselves to that.

B/ Hemant and Gokul
The two of them are different as chalk and cheese. And yet both of them are very very intriguing and inspiring. Each time I spend time with either, I am amazed at the capacity of a human mind to think that much. The other thing that is common to both, is, that their ideas are dense and the depth of their thoughts makes it tough for an average Aman (like me) to comprehend their ideas. I wish I could find a way to make their thoughts more accessible to the world!

Wait.
Who’s permission do I need? A lot of their inputs are in the public domain. Why can’t I start repurposing and talk about that in my words, on my blogs. What say? And, any volunteers?

C/ Sur
This dawned onto on Saturday. I am seeing C now run the business. I have played a tiny part in her life and now I need to find a way to not get into her way. More on this on my roam. But had to be captured.

Why Sur? Well, read this to find out.

D/ Poker + Writing + Teaching
One of my lifegoals is to be on the road, meet people and never worry about money. Sometime in the past I had imagined that I would be able to become a professional poker player (touring the world, playing in tourneys), teach at various colleges (while I am on the road) and write about my experiences while I do first two.

It’s great on paper. Except that I don’t have poker skills. And I have tried to learn and yet I am not good. Something in the week gone by reminded me of this goal. May be I will put a deadline on my life experiments and pick this up. May be when my parents are gone, I will become a full-time hippie traveller. A bald hippie.

And no, it’s not easy to imagine a life where my parents are not around.

E/ Ego in action
I saw my Ego in action. On at least two occasions. One with an old client. One with a potential client.

Must prevent this.

I don’t want to get into too many details (clients or whatever) but what I did was wrong and I shouldn’t have been told by my team to not do this. I know that some time this will come and bite me in the back but I must check this.

PS: I also saw my humility in action 😀
I will not talk about this.

F/ Manas Ayare (linkedin)
Met this boy at a Starbucks. Spotted some crazy stickers on his laptop. Got talking. And then from there on, one thing led to another. Now, his company and C4E are offering a workshop!

AK is leading this from C4E. Here are the details.

G/ Nakul Kumar (Cashify)
Met Nakul for dinner. And it was incredible. Each time I meet him, its incredible. Got so many lessons. The biggest one is that I need to build a process-first company. So far we are not. There’s more. On my Roam.

Oh while I was there, I bumped into a classmate from MDI. Each time I meet him, its at a lounge, a restaurant etc. Love these serendipitous meetings.

H/ Other things that I want to capture but I may not spill too many words on those.

  1. Must build media! The new podcast may be helpful.
  2. Must invest more in young people.
  3. Gave a 10K INR grant to a 16-year-old. SoG in action!
  4. Saw this news about Tyreplex. Reminded me of xTyres.
  5. This one by Bri is nice. I wish I had this clarity at the age of 19. Or whatever her age is.
  6. Talked to Dr Malpani. Inspired to do more. Especially his idea of building an ecosystem of startups in India.
  7. Got access to NeoSapien. Playing with it. Let’s see where we get with it.
  8. I love eggs!
  9. I cleaned by followers / following list on X, Insta and other places. I am getting more mindful about how I curate my conversations.
  10. Removed the cover from the new phone. TBH, I don’t like it much. But now that I have bought it, I am with it for a year at least. And then we shall see what to do with it.

Guess this is it.

So, one large takeaway from the week?

In one word?
Taste.

I’ve read, thought, and talked about it so much that it’s funny. In fact it has spilled from various conversations over the last week as well. But taste it is.

The close second is community. But at this time, I will stick with taste. I even recorded a podcast on it. Here.

For context, last week, it was Respect. And it was Money and People before that.

—

Ok!
This is it!
Lemme know what you think.
Gotta go.
See you around.

Oh, here are the previous editions: 01, 02, 03, 04, 05, 06, 07

PS: This series of posts is inspired by Thej and his weekly notes.

Wk 07-25 – Weekly Notes

Notes from the 7th week of 2025. I talk about C4E, Book2, Hospitals, AI and its impact on life Personal Brand, Economics and more.

Versova
Starting writing this at home.
Now at Starbucks.
There’s calls and meetings. So let’s see when and how I finish this.
Now at Jamjar at 1805.

The 7th week of the year is over!

Is this year flying past by like a rocket to the moon or what! I know that time seems to pass on faster as you age but this year has been something else. I don’t remember when the new year started and I don’t know when Feb is now ending in like 10 days!

I think this is also cos I’ve been on probably the steepest slope that I had to climb. And on this one, I am not merely climbing. I am sprinting. And no, I am not complaining. I am loving it!

Anyhow, here’s my update.

What I was supposed to do in the week gone by. And my report on the same.

A/ 2025 plan.
I don’t even want to talk about this. Open forever. It’s no longer on my radar. I don’t think about it.

But like I said last week, this is my ritual for like 1000 years. I want to not have done this. I will pick this up. If not next week, then in the week after that. And if not then, then some other day.

B/ Health
This was not on last week’s list. It was in one of the things that I wrote about this was NOT on the top.

I am adding this to the TOP from this week onward.

My ability to do large things and go beyond is indexed on my health. And I need to work on it.

A few days ago, I tried to shift my identity to that of a healthy person. So far it hasn’t helped. I need to do more action on it.

I will track these two as North Star things. I will remove the plan once I do it. But health will be my north star.

Moving on.

The tracker from the week that went by.

Here’s the tracker from the week gone by.

Here are the changes I made…

  1. I have added a weekly average column to know how the week was (often it gets tough to see that in large context). Now I know that in this week, I spent more money than average. I walked less than average. I slept more. I was more in control of my emotions. Etc etc.
  2. I added a color code to “good” behaviour. You can see the two days when I slept more than 7 hours. V will be proud of me 😀
  3. I can’t stop eating Kachra!
  4. If you see this, please tell me what you see that I am missing.

Photos from the week

Here are some photos from the week gone by.

There are a lot that I want to capture for posterity. I am uploading those here as well (with slight edits to ensure that this page is not messed; originals are on the link).

Oh, since I have a new phone, am taking a lot more photos.
Plus I am reading a lot and thus a lot of content to share.
Plus I went to the beach more times this week.

So that has helped.
Let’s see how it is the next week.

Interesting Reads

Here’s a list of things that I read / saw / consumed that left an impact on it. In some cases, I went and stirred up debate in my network.

Here’s a list. In no particular order.

  1. If there’s one thing you read, PLEASE ensure it is this. In the essay, Prasad talks about life and careers in a post-AI world.
  2. On the same thread, Sam Altman’s Three Observations.
  3. It would be useful to re-read this piece by PG. On writing. And life in a post-AI world.
  4. Prak shared this piece by Michael Dempsey. I read it. Took notes. Went down the Rabbit Hole on Schelling Point. Still unable to wrap my head around it. But will spend more learning. In fact I am increasing getting fascinated by Maths, Physics and Economics (see this channel). Let’s see where I end.
  5. The Pygmalion Effect. Video (not a read per se)
  6. Jung on Life After 40. This was very interesting, especically cos I am, well, over 40. And even more so cos I keep crying that I am old and all that.
  7. No one cares. Read this.
  8. Been reading about SEO and these two pieces were good to read. In one line, all the fears of folks about AI-written content are dumbfounded. Google does NOT punish (as of writing this, unless things change).

There are more links and things that I read. And there are more videos I see. I share those on this group. In case.

This brings me to highlights, reflections and notes from the week.

In no order…

A/ AirPods Pro Max
I had decided that starting 15 Feb if I could write for 30 days straight (and even AK had to write), I would get myself one. But none of us wrote. So, no AirPods for me. Important to document.

B/ Book2
I’ve started to work on it. And I am leaning on Claude for that. So far, I’ve “written” 5 chapters of approx 2500 words each. So that’s fast. At this pace, I should have a draft ready in like one month!

Here’s a WA group that you may join in case you want to help me read the early drafts and help me find direction.

C/ C4E lacks action and attention
I’ve not been able to focus on C4E in the last few days.

Thankfully we are in the middle of our downward cycle and thus there isn’t much to do. So we are ok. Plus the team is running whatever we have well.

However, we as a unit lack action-orientation. We take too much time for everything. We think a lot. We dont break enough things. We are not ghissoing our chappal enough.

Need to fix it. And add some sense of urgency. I will pick this up in the next week.

Three things worth noting here.

  1. We wanted to price ourselves at a premium. We took action towards that we haven’t made any large progress.
  2. Our new creds was to be ready last week. It is not. I will not ask for it or chase it. I will make one myself. Adding to my todo.
  3. We need to reinvent our model. We haven’t done anything about it.

D/ Dave Matthews Band
I’ve recently been tripping onto music from Dave Matthews Band. I dont know but I love the sound they make!

You can start here.

E/ Claude and Cursor
I’ve been experimenting with the two things. One to write “code” and the other to “write” book2. And I love it.

I feel my mind has expanded. I can see it expand! I now realise that I can do a lot more. The power of my thoughts is a lot more, well, potent! The sky seems to be the limit. I will try and write more on this. But time seems to be a roadblock.

F/ I suck at negotiations
I knew this all along but I know this more now. That I suck at negotiations. I dont know if I want to learn that, at this age but it’s a good thing to know about. I will ensure that my kids learn the skill. And do whatever needs to be done – to make them great at it.

Oh, and as a matter of principle, I will not work on any negotiations from here on.

G/ Growing up
Had to go to the hospital. And I hated it. Each time I go to one, I hate it. I dont have an answer for my hatred or my aversion to those. But I hate them.

I know I will have to go to more of these in the next few years. It’s a deep fear. And I am trying to learn. I hope I am better. I hope I grow up!

H/ H2 of the day makes me sad and ineffectiveness
I’ve realised and I have known that I can’t do anything productive in the second half of the day. So this week on, I will move all my non-value-add things to the second half. The first half will only be to do deep work, independent of any conversations. If someone has to meet, it has to be in the second half. At least, for as long as I can control.

Even today, I did a lot till about 1 PM. Post that I went to the clubhouse and merely vegetated. Must be my sugar levels or something.

Irrespective. I will try and control this a lot more.

I/ IPO
Ajax are getting IPOd tomorrow.

They are a client and this is the first time I’ve seen a client get to IPO. Incredible learning experience. One more feather to the cap.

Now the lifegoal is to build a company that IPOs. Or may be not. I may not do well with the public scrutiny that public companies must endure. Let’s see.

K/ Angry and Sad with Kumbh
My parents were stuck in an overnight jam somewhere in UP. Or whatever state that Kumbh is happening at.

And I hate it.
And I dont know what to do about it.
I am angry and sad about it. I have enough money that they are not on public transport. But I dont have enough money to get them a charter plane and VIP darshan. I wish I had.

Plus, on top of it all, I dont understand how faith and religion becomes so important that they are willing to endure this. I am reading Man’s Search for Meaning I and get the why to live and all that but where is the why in this?

Thankfully their spirits are high.

L/ Other things that I want to capture but I may not spill too many words on those.

  1. For a work thing, I decided to submit to two elder gents. I will blindly do what they ask me to. I will offer to them the kind of adulation and submission I’ve wanted from my people. See this.
  2. Managed 45 days of daily journal. Now will aim to do 365.
  3. Deleted Insta yet again from my phone. I will put that on sinphone and see how much time I invest on it.
  4. Became a fan of Nicobar! But only when they are on sale. And I am ok to wear older fashion. The only thing latest I want is the iPhone 😀
  5. I am increasingly getting interested in Economics. Here is one of the creators that I absolutely am a fan of!
  6. I need to check for ADHD. I dont know if there are online tests. But I need to know.
  7. I have started to work on my personal brand all over again. This time on video. Have reached out to AD for help (now that he’s doing this professionally). Let’s see where I reach.

Ok that.
Phew

One large takeaway from the week?

In one word?
Respect.
More about it on my Roam. Or somewhere in the deep confines of my mind 😀

For context, last week, it was Money. The week before that it was People.

Ok!
This is it!
Lemme know what you think.
Gotta go.
See you around.

Oh, here are the previous editions: Wk 01, Wk 02, Wk 03, 04, 05, 06

PS: This series of posts is inspired by Thej and his weekly notes.

Wk 06-25 – Weekly Notes

Notes from Week 6 of 2025.

10:25 AM
Starbucks, Versova
Let’s see how long do I take on this. I’ve started a Forest timer. Let’s see.
Update: Made numerous calls in the middle. Publishing this at 14:06 PM

So, this is my favorite time of the week. Where I am by myself. And I sort of journal what’s happening in my head. I do a recap of the week. I dump all that I need to get out of my system. Call it flushing. Some things make it to the blog. Some dont (the ones that dont, get to my Roam). The thing that I am most careful of is that I dont delve in the past. and I dont want to worry about the future. I am present. Thinking. Cataloging. Actioning. Just the act of sitting at one place and writing and publishing is nice. In fact, I often think that if I could just write and pay my bills, I will do that. But then, that’s alternate reality. I need to act on whats up today!

Oh, I am listening to this as I write.

Here are sections (I want to change this but I will do so at some other day)…

What I was supposed to do in the week gone by. And my report on the same.

A/ 2025 plan.
This has been open for like 2 months now. I met Neha last night and she mentioned that she’s been seeing make these plans for 3 years and no action. I am still poor, fat and all that. Vivek says the same.

But…

I remain a thick skinned person. This is my yearly ritual and I will not trade this for anything. So, at some point, I will get to this. Parking as sgp1 and todo.

The tracker from the week that went by.

Here’s the tracker from the last week.

I ate a lot. I walked some. I spent a lot. More or less the emotions were in control. My streak of daily updates is good too (I’ve moved those to @altsg). I had a REALLY bad day couple of days when someone shat on C4E on a public platform. But now that I look at this chart, apart from that one red and yellow window, I was mostly ok.

This is surprising. There’s a disconnect. My daily twitter posts reflect otherwise. May be I need to write my posts better? Or maybe I need to capture things better. Will be more mindful in this week.

In fact, J said that for someone who claims to be a Stoic, I am moved a lot by my emotions. She’s not wrong. Must be more mindful.

If you see this, please tell me what you see that I am missing?

Photos from the week

Here are some photos from the week gone by.

Oh, btw, I tried to find a way to embed Google Photos into WordPress. I found a plugin as well. But I was too incompetent to get it to work for me. IF you know wordpress well, would you want to do this for me?

Interesting Reads

Adding this section from this week on. The intention is to capture what left an impact on it. And have my people read these and debate.

  1. Triangle of Talent by Shaan VP. FUCKING EYE OPENING.
  2. Derek Sivers on How to Spark a Movement. I see this often.
  3. Imperfection by Dharmesh Shah. Loved loved loved it.
  4. This presentation by Paras Chopra where he makes a case about why India needs to build our own AI Model. I have my disagreements but he is the man in the arena. Also, Paras is inviting people to work with him to build those models. Some of you may want to apply. Going by his reputation, he will ensure that it reaches fruition.
  5. This piece on Atoms and Bits.

There are more links and things that I read. I share those on this group. In case.

And this brings me to highlights, reflections and notes from the week.

I will lean onto my Roam and Daily updates for this.

In no order…

A/ C4E – a LOT happened at C4E in the last week.
And here’s a quick summary.

  1. Reputation. I dont care about mine. I may live or die. But C4E is a village and I will not have ANYONE call us a scam or a fraud. I am ok to not meet your expectations or whatever. But I am not a scam. I will work harder than anyone else you may find. You know, more chappal than anyone else. But I am NOT a scam. The sad part was that apart from me, I dont see anyone else at C4E care for the reputation! I wrote more on my daily update here.
  2. Premium Pricing. I will restructure C4E to only charge a premium pricing. I may die hungry but I will not work for anything that I am not comfortable with.
  3. People Ops. I will ensure that we treat people better. We are mostly good but I want to take it up a notch. We HAVE to be the best when it comes to people.


B/ Health
I am at that age now there I am seeing multiple health issues. I have something wrong with my heart and I need to see more docs for that. Skin seems to be breaking out. My back hurts perpetually. I really need to fix my hernia. I need spects. I can go on and on.

I need to work on this. And I will. Starting today, I am changing my identity to that of a healthy man. I will do each thing that you expect a healthy person to do. Including working out.

And this will be more important as I go along with the startup that I am working on!

C/ Farheen 
Spoke to this lady. She’s all of 23 and WOW. My gut says that she will do a lot in life and go far. But let’s see. She offers social media marketing, SEO and allied services. If you are on a lookout, you may consider chatting wiht her

D/ Dubey Ji at Marine Drive
Just yesterday, I was at Marine Drive and I did what I do each time I am there. Get a massage. And of course got talking to the masseuse. And he told me about this person – Dubey Ji. Apparanty, he’s the guru of most of the masseuses on the Marine Drive. The important part is that Dubey Ji is now retired and each of his shagirds give him a tiny sum each day! I would love to be that where all my kids are doing well and I am merely living vicariously thru them!

E/ I got a new phone.
And I dont feel any emotions towards it. It was important to capture. As a young person, each time I got a new phone, I made an event out of it. I realised that it was no longer the case.

F/ AKs website is up after a month!
So cool! The world needs more of her. Here’s the link – akforthevibe.com

G/ C and Krishna
If I were to make a list of people who believe in SG, Krishna and C will probably top the list. And I have been unkind to both of them over this week. And I need to fix it.

But…

I don’t know how. I know both of them will read this post and both of them will say, “its ok”.

H/ Took a loan
I had decided that I will not take a loan again. But this month I had to. And by the looks of it, I will need to take another one. I dont know when this cycle will end. Let’s see.

I/ The AI Fomo
I talked about it last week too. And its getting all the more real. TBH, since last week, I have made some progress. I am more aware. I have read more. But I still dont have enough to give me comfort. I need to find that.

J/ Worth Living For
Prof Kavi Arya mentioned this in a conversation. He said something on these lines… “Most people tend to think about things that they want to die for but this approach was refreshing – what are you willing to live for?”

This opened by eyes like nothing else had!
I am willing to live for a lot of things. And no, these things don’t mean leisure or pleasure.

K/ Other things that I want to capture but I may not spill too many words on those.

  1. Updated my Work With Me Page. After I got the inspiration from Hardik Pandya’s page.
  2. Gokul NA. Each time I speak with him, I am inspired to do more with my life. I REALLY wish I could drop everything and work FOR him. He’s a rare person that I want to work FOR. And not WITH.
  3. May get to work as a marketer on a project at IIT Bombay. I am not getting paid a lot but I would like to get the experience of being at IIT often. Maybe know more students and all? Oh, on my previous visit to IIT, I bumped into Mayank Pareek! Talk of serendipity!
  4. Films business. I HAVE to do something about it. I will have to restart from scratch now that I am out of TRS but I will do it.
  5. I have a crush on a 51-year-old!
  6. I’ve been missing Steve Jobs.
  7. Made some tough calls that I was avoiding for a while. Some more tough calls need to be made. Will do those in the coming week.
  8. Met Arun Kedia for a coffee. One of the best meetings in a long long time. More notes in my Roam.

Ok that.
Phew

One large takeaway from the week?

In one word?
Money.

Last week, it was People.
This week, its money.
I don’t want to write more here (context is on my Roam). In case someone wants to know more, you know where to find me.

PS: Reminds of KWAN – love, respect, community AND the dollars too!

PPS: Now that I am on films and trailers, I saw this and it brought a lump to my throat. Happens each time. And then I saw this.

Ok!
This is it!
Lemme know what you think.
Gotta go.
See you around.

Oh, here are the previous editions: Wk 01, Wk 02, Wk 03, 04, 05

PS: This series of posts is inspired by Thej and his weekly notes.

Wk 05-25 – Weekly Notes

Notes from Week 5 of 2025. I talk about things I did, things I learnt and things I am thinking about.

6:47 PM, 2 Feb
Jamjar, Versova

I should be at CSS.
But I am sitting this one out. I have multiple reasons. Here’s a list.

A/ I want to write this before the day ends. I started late and then I had to be at places and thus I didn’t get time. This is my pursuit and I am responsible and I have to get this done. CSS is C4E’s pursuit and I have it in very capable hands of AK.

B/ Also, I want AK (and other kids) to start taking independent ownership of things. I want them to start living with the idea that I will not be around. I also want to learn to not have the pleasure of seeing my kids in action. I want to give them the space to grow and I want to be absent from their lives. I want to be proud of them from a distance. Howsoever tiny it may be but it’s indeed a thing that I value a lot. More about CSS is here.

Ok two only 😀

Anyhow. Coming to the review of the week. Here’s a report.

What I was supposed to do in the week gone by.
And my report on the same.

A/ 2025 plan.
In one line, I haven’t been able to work on my plan for the year. I think now that one month of 2025 is gone, I may never get around to doing it. May be I will still do it during the next week. Let’s see.

The tracker from the week that went by.

The tracker from the last week is here.

As you can see, I have started to miss some days. I need to get stricter about it. And now that I’ve done this for a month, there’s no reason why I shouldn’t do this everyday.

What do you see in this tracker?

Photos from the week

Here are some pics from the week gone by. Here is the link for the week.
As you will see, it was quite a week!

And this brings me to highlights, reflections and notes from the week.

Highlights from the week gone by…

In no order…

A / Unidimensional personality
I’ve realised that I have a very unidimensional personality. I was dinnering with a friend of 20 years last night and I did not know what to talk to her about. Each time she would talk about current affairs, friends, etc etc, I would bring it back to work.

While its ok for me at this stage of my life, I think I will have to find a way to change this. Oh, I do want to change this. While work is interesting, what I do today is not world-changing. Aisa bhi kuch khaas nahi kar raha main!

B/ AI FOMO
I have this HUGE FOMO about my lack of participation in the AI rush. While we at C4E have a client who works at the forefront of AI, I am still a silent observer. I feel like that person sitting on the sidelines while life is passing him by!

I don’t know what to do about it.

I do have a friend and collaborator in Krishna. I do have that not-so-secret startup that I am building with a few friends. Both are on the fringes of AI but I would like to have a more mainstream participation. I don’t know how. Any ideas anyone?

C/ AK at Hyd
AK is going to Hyd in the next week. I am INCREDIBLY proud of it. I know she will read this. And I want her to know that I love her!

D/ Processes over people
Each day I am reminded that if I want to scale, I need to think beyond my love for people. You know, I REALLY wanted to prove to the world that I can create a billion-dollar company with great people at the helm and all that. But each passing day I think its getting difficult.

Today I met AK Sir (not my AK but AK sir) and reiterated that if I want C4E to go beyond where we are, I will have to think more about processes than people.

So that.

I know, I know. Sad and disappointing. But this is how it is. I swear that the world is unkind, unfair. And at the same time, it is good, nice and all those warm things. I think its fair to say that the world is indeed a reflection of who you are!

ISTG, I am full of hope on most days. In fact, as I write this, I am staring at the first loss-making year for C4E since COVId-19. And I remain hopeful that we will do well.

Time shall tell.

E/ Took a laptop back from a C4E alum
One of the people at C4E moved out abruptly. Many things lead to this. We weren’t able to challenge the person enough. We couldn’t pay her well enough to help her retain her lifestyle. We didn’t have enough work to keep them meaningfully employed. And then some more.

Each time someone moves on from C4E, I feel sad. In most cases, I justify my sadness with the knowledge that whoever goes away, has gone to a better place. And that’s ok.

In most cases when people go, they go with the gifts that C4E had showered them with – most of these are intangible. In some cases it’s tangible. This person when she moved, C and I decided that we would ask for the laptop that we had got for them. This is very unlike us. I have promised people that I will take care of them for as long as I can. And in most cases, I do. Even after they move on from our life.

But for some reason, this one seemed personal. And I hate it. HATE IT.

But I had to do it. You know, a man’s gotta do. I am also justifying this one as the first in many steps that I will have to take to make C4E bigger and better. So that.

Oh, in the same bullet, I want to write about a tough separation with someone who we were trying to get at C4E. But I shall skip the gory details. All of us at C4E failed with that. Our culture failed. I wish we didn’t. But lesson learnt.

F/ Private Twitter
On the counsel of AP, I’ve made my Twitter private.

I will continue to be on @saurabh and I will build that into a large distribution page (despite the flag and shadow ban). But all personal updates will move on @altsg. Go follow that.

G/ Met Prof Kavi Arya
What a guy!

This meeting was probably the highlight of the week. He runs e Yantra. I heard his journey and I was inspired to do more with SoG.

Meeting him again on Tuesday the 4th. Looking forward to that!

H/ Met Murtaza.
Again, what A GUY!

Again, the second highlight of the week. Murtaza is all of 33 and wise beyond his years. I wish I could be like him. I wish I could create the kind of impact and wealth he’s been able to create.

I/ MDI Network
For the startup, I have been asking for help from people. The set of people who came forward the most is from MDI! I even made a post on LinkedIn about it.

I can’t express in words how much the help means to me. I would’ve spoken to 10 odd people and EACH person gave out advice, inputs, connections and more. I am so so floored by the generosity of these people.

I aspire to be like that. I want to be that person in deed when someone comes to me in their time of need. Come on, universe!

J/ Other things worth noting
I am adding this section for things that I want to take note of, but don’t have large comments to make. This doesn’t mean that these are small things. Just that I’ve either spoken about them elsewhere or I want to keep those private. Here they are, in bullets…

  1. Sachin told me to stop with self-deprecating humor. Wrote more about it here.
  2. Vinny told me about the secrets of the restaurant business. It’s no longer a case but there was a time when I wanted to run a restaurant (I still want a cafe / co-working space etc).
  3. Pradeep did a KICKASS job on Towards Eternity! It is a weekly newsletter that curates and brings together insights from the world of healthtech. Aimed at health enthusiasts, startups and investors, Pradeep cranks out a kickass letter week on week. Do subscribe!
  4. I failed as a leader at C4E. I failed to instil camaraderie. I failed to inspire a sense of urgency in my people. I failed to have us at a team seek higher standards. More is on my roam.
  5. Decided that at C4E, we will stop with low-value work. More on this in some subsequent post. Maybe Chandni will write this.
  6. Read about Bardo. Loved it!
  7. Was reminded that I need to learn the art of sales. I suck at it and I will make a deliberate effort to learn. Thanks, Ramanuj.

Ok that.
Phew

One large takeaway from the week?

In one word.
People.
Simple.

In the week gone by I must have spoken to some 20 people and each was an intense, long chat to learn more, share more, connect more and all that. And I want more! Lol!

Ok!
This is it!
Lemme know what you think.
Gotta go.
See you around.

Oh, here are the previous editions: Wk 01, Wk 02, Wk 03, 04

PS: This series of posts is inspired by Thej and his weekly notes.